Boat oars cutting through water

Our Asset Management ambition

On 17 June, 2025 we updated the market about some developments within our Asset Management business, as we focus on meeting our clients’ needs amid a rapidly changing industry and macro landscape.

During an investor ‘deep dive’, we shared our ambition: to cement our position as a leading global investor, innovating to solve complex challenges for our clients using the power of L&G. You can learn more here.

This ambition reflects L&G’s vision for a growing, simpler and better-connected business.

We are confident about the future because:

  • We have untapped potential: as the UK’s largest asset manager, with a growing international client base, we’re building on our core strengths. These are aligned to our clients’ needs and underpinned by L&G’s business model
  • Our direction is clear: we’re building out our capabilities and enhancing our global operating platform to strengthen our offering. This should enable us to broaden our relationships and improve our clients’ overall experience
  • We’re executing with discipline and at pace: with a new leadership team in place, we’re taking decisive action to prioritise activity, incubate new strategies and ringfence investment to build a client proposition for the future

To better meet our clients’ needs, we plan to build where we have existing expertise; partner where we have aligned purpose; and buy where we identify high-quality capabilities. Our recent acquisition in real estate investor Proprium Capital Partners is a good example of this third category.

These plans demonstrate that we are committed to expanding our offering across a broader range of asset classes and broader range of clients. Indeed, L&G’s strategy recognises Asset Management as the Group’s strategic growth engine.

Our clients’ continued support and partnership are crucial here; we can only succeed when they succeed.

At L&G, our primary job is to build long-term, trusting relationships with our clients. We believe our strategy will enable us to do this far into the future.